The criteria for allocating points per award is size (number of entries) and reach (local, regional or global). For gold, silver and bronze, a ratio of 3:2:1 is applied to the maximum number of points and the difference is deducted for the lower ranks of an award. If an award company does not have a ranking system, it yields only the maximum number of points allocated. When a company wins an award from one or more of the twenty prestigious accolades included in the index, the points amount to a total of points for all awards that the company has won from the list of accolades. The companies are then ranked according to their final score.