An accomplished experiential marketer with over 15 years of industry expertise in both agency and brand capacities, specializing in B2B and B2C activations. Currently serving as the Global Head of B2B Experiential Marketing at American Express, Tom leads a dynamic team responsible for orchestrating 250+ experiences annually across the US, Europe, and Asia-Pacific regions. Throughout his tenure, he has spearheaded a multitude of successful initiatives, ranging from B2B sponsorship activations at key industry events like CES and Dreamforce to crafting exclusive experiences for Card Members. His leadership extends to reimagining virtual events during the pandemic and curating thought-provoking engagements. Prior to his role at American Express, Tom honed his craft in the agency arena, representing esteemed brands such as Verizon, Westin Hotels, Samsung, and USGA. Known for his innovative approach, he has delivered award-winning sport sponsorship activation strategies, and consistently pushing the boundaries of experiential marketing.
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