Rosa Garriga Mora is an events professional with special interest in designing effective meetings whose results are measurable and aligned with an organisation’s strategic objectives. Rosa combines her work as trainer and ROI consultant with different projects related to meeting design. Working with clients from Europe and the United States, she researches and implements solutions to create more effective meetings, from speaker coaching to the use of interactive meeting formats.In her role with Event ROI Institute, she coaches companies and associations in the implementation of the ROI Methodology in their organisations, setting objectives and measuring results. Clients come from a wide range of industries, including the pharmaceutical and medical sectors.She is also a lecturer and speaker at several universities and industry events (EIBTM, FRESH, Universidad Complutense de Madrid, ESDEN, Universidad Europea de Madrid, etc.) She was just appointed Meeting Architect at Kenes Group - a world leader in meeting planning; one of the world's leading PCOs and the only global PCO dedicated to medical and scientific events.