Rajesh Kumar

Rajesh has 15 years of experience in sports events marketing. He is currently heading Events Marketing at Red Bull India and is responsible for driving development and execution Large Scale Sports & Gaming Events and Key Initiatives in the BU. He is the head of marquee initiatives like the Red Bull Showrun and Red Bull Soapbox Race, events that create points of differentiation and drive brand image. Prior to Red Bull, Rajesh was part of SportzConsult, a sports marketing and consulting start-up. He was a key member of the team and grew the business 35x over 9 years and brought in a major investment from a private equity firm during that time. Rajesh has an MBA from MDI, Gurgaon and a Diploma in Sports Management from University of Leipzig, Germany.