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November 8, 2022

Eventex 2018 Jury Yearbook: Sam Johnston

Manager at Dublin Convention Bureau


Who are you really?
I am a people person in the right job.

Personal credo… If it is worth doing, it is worth doing right.

When you were a kid, you wanted to be… a police man.

You became…  something very different but never in trouble with that police man.

What would people say about you based on your handwriting? – Difficult to make out.

Would you rather be the funniest or the most intelligent person in the room? – Funniest.

The hardest thing about being in events… saying no to all the fabulous invitations.

And the easiest? –  Going to fabulous events.

Describe how you imagine a conference 100 years from now – Hopefully very similar to now – it is all about the direct, personal interaction.

The best advice you ever received…  You can make any mistake once, just don’t make the same mistake a second time.

Honest arrogance or hypocritical humility? –  Honesty is always the best policy.

Action or thriller? – Thrill me.

Surprise ending or a happy ending? –  Always a happy ending.

Practice without theory is…  not wrong.

Less is more when…  it comes with feeling.

At the end of the day… family are the most important thing.

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