Writer | Blogger | Publisher | Technology journalist
Michelle Bruno began her event-industry career on the supplier side. After earning a degree in Finance, she joined the family business, an international exhibition transportation logistics company. Over ten years, she helped build the company’s operation with her mother and siblings, opening up a Mexico City office and managing transportation logistics for shows in North America, Europe, Asia, and South America.
When the firm her mother founded was sold, Bruno shifted her attention to the event planning side of the industry. She opened her own company, Bruno Group Signature Events, to organize meetings, conferences, and public events. She earned her CEM and CMP designations and was recognized as Meeting Planner of the year by her local chapter of Meeting Professionals International (MPI). The Salt Lake Chamber honored her company as an outstanding small business.
In the late 2000s, Bruno placed her company on hold to take a position with a global Fortune 500 advertising agency. Eventually though, “the force was too strong,” and she returned to the event industry. She went back to university to earn a Master of Professional Communication degree and leveraged her experience in the live-event
industry to forge a career in technical content development and content strategy.
Today, Bruno is a writer, blogger, publisher and technology journalist based in Salt Lake City, Utah. She develops content and content strategies for technology companies and advertising agencies at Bruno Group Signature Services. She publishes Event Tech Brief, a newsletter and website on event technology and writes on event technology for leading event-industry trade publications.