CEO of BESydney

As CEO of BESydney, Lyn leads a global team of professionals spanning Europe, North America and Asia who are charged with securing global meetings of economic, social and educational benefit to Sydney, Australia. In the last five years under Lyn’s leadership, BESydney has secured events generating commercial outcomes greater than $1 billion.  

 Lyn is one of the worlds most respected and influential figures in the tourism and business events industry, winning a number of accolades for her leadership, including Destinations International Humanitarian Award for co-authoring with a team of academics at UTS Business School, the article Determining Business Events Legacies beyond the Tourism spend: An Australian Case Study Approach.   

Lyn is a Graduate of the Australian Institute of Company Directors, Past President and Director – Australian Association of Convention Bureaux, Business School Advisory Board Member for the University of Technology Sydney, Board Member, The Committee for Sydney, Chair – Committee for Sydney Liveability Loveability Taskforce and Destinations International COVID-19 Taskforce member.

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