We developed an AR app taking visitors on an empathetic journey to learn the struggles of those facing intolerance. Supporting the #DontHateEducate campaign, we created an AR model of Anne’s bookcase to act as a portal into the rooms and lives of five adolescents and their experiences.
Stories are the most powerful when they don’t force their viewpoint upon you, but simply share a perspective. With this in mind, we created an Augmented Reality version of the iconic bookcase that was once built by Johan Voskuijl to help hide Anne Frank and others in the Secret Annex in Amsterdam. The digital experience was designed to arm people with the strongest weapon available in the fight against rising intolerance: education.