Name: BMW Vision iNEXT World Flight
Agency/Organizer: VOK DAMS Agency for Events & Live-Marketing
BMW wanted a unique event concept for the launch of their future mobility vision – the BMW VISION iNEXT. Thus a Boeing 777F was converted into a high tech, future-driven presentation lounge. Inspired by Jules Verne, BMW circumvented the world in 5 days, with 4 stopovers on 3 continents.
Eventex Awards 2020 Winner:
Gold – Launch Event
Gold – Brand Experience – Automotive
Gold – B2B Event
Gold – Grand Prix Best Event